This podcast is simple. It's a win-win. We get valuable market research, and you get a platform to share your story along with free content you can clip and use for PR, social media, or branding.
It helps us continue improving our product while giving you high-quality exposure without the cost barrier that usually comes with professional content creation.
In this section you'll find everything you need to listen to, explore, and access The Founders Formula Podcast. Below is a quick guide to help you navigate our listening platforms, embedded players, and episode resources.
New episodes of The Founders Formula are published weekly. Subscribe on your favorite platform to never miss a conversation with a business owner who's building something great.
Be a Guest on the PodcastA simple, mutually beneficial process designed to give business owners valuable content while helping us understand the real challenges facing today's entrepreneurs.
Schedule a quick 15-minute discovery call to see if you're a good fit for the podcast and to learn more about the format and process before committing.
We send you a simple prep guide with the topics we'll cover. No scripts, no rehearsals. Just a natural conversation about your business and your journey.
We record a 30–45 minute conversation about your business, your story, your wins, and the challenges you've faced as a founder. All remote and easy to schedule.
After recording, we deliver a package of clippable content: social media clips, audiograms, and transcripts that you can use for PR, social, and branding at no cost.
Every guest receives a complete content package designed to give you professional exposure without the cost of traditional content production.
Short-form video clips from your episode formatted for Instagram Reels, TikTok, LinkedIn, and YouTube Shorts, ready to post.
Branded audiogram clips with waveform animation, perfect for sharing your key quotes and insights across social platforms.
Full transcript of your episode that you can repurpose into blog posts, LinkedIn articles, email newsletters, and press materials.
A dedicated episode page on our site that links back to your business, providing SEO value and ongoing exposure to our growing audience.
Your full episode published on our YouTube channel and cross-promoted across our social media channels to maximize your reach.
A summary of the market research insights from your conversation, valuable data you can use to refine your own positioning and strategy.
The Founders Formula features business owners, entrepreneurs, and founders who are building real companies and have a story worth sharing.
You own and operate a business: a local service company, an agency, a startup, or an established firm with a team.
You've been through real challenges, had real wins, and have lessons and insights that would genuinely help other entrepreneurs listening.
You're actively working to grow your business and are open to sharing what's working and what isn't, in an honest, transparent conversation.
You understand the value of content and want to use your podcast appearance as a platform to build authority and reach a new audience.
You're comfortable sharing your perspective, willing to help us understand your industry's marketing challenges, and open to future collaboration.
We welcome founders from home services, B2B, healthcare, tech, retail, staffing, and virtually any industry with a good growth story to tell.
Book a free intro call to learn more about the process, see if you're a good fit, and reserve your spot on an upcoming episode.